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	<title>Lexus of Charleston: Pursuing Perfection</title>
	<atom:link href="http://www.lexusofcharlestonblog.com/feed" rel="self" type="application/rss+xml" />
	<link>http://www.lexusofcharlestonblog.com</link>
	<description>Lexus of Charleston</description>
	<lastBuildDate>Wed, 09 May 2012 01:47:30 +0000</lastBuildDate>
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		<title>The Community Wins. So Can You.</title>
		<link>http://www.lexusofcharlestonblog.com/the-community-wins-so-can-you</link>
		<comments>http://www.lexusofcharlestonblog.com/the-community-wins-so-can-you#comments</comments>
		<pubDate>Wed, 09 May 2012 01:47:30 +0000</pubDate>
		<dc:creator>Lexus of Charleston</dc:creator>
				<category><![CDATA[Community events]]></category>
		<category><![CDATA[Lexus]]></category>
		<category><![CDATA[Charleston Symphony Orchestra League]]></category>
		<category><![CDATA[Win a Lexus 2012]]></category>

		<guid isPermaLink="false">http://www.lexusofcharlestonblog.com/?p=92</guid>
		<description><![CDATA[If you’ve visited our Facebook Page lately, chances are you’ve seen the posts about the opportunity you have to win a beautiful 2012 Lexus IS 250 C during Spoleto this year by becoming a sponsor of the Charleston Symphony Orchestra League (CSOL). But how much do you about who they are and what they do? [...]]]></description>
			<content:encoded><![CDATA[<p>If you’ve visited our <a href="https://www.facebook.com/lexusofcharleston">Facebook Page</a> lately, chances are you’ve seen the posts about the opportunity you have to win a beautiful 2012 Lexus IS 250 C during Spoleto this year by becoming a sponsor of the Charleston Symphony Orchestra League (CSOL). But how much do you about who they are and what they do? We write this post today to tell you a bit more about them, and why they’re one of several local organizations we love to help.</p>
<p>The CSOL is  non-profit established exclusively to support the Charleston Symphony Orchestra. Each year, this organization holds a series of events to raise funds that are used for such things as scholarships for talented young musicians and orchestra members, music appreciation through outreach programs in the school and community, fund raising projects to benefit the Symphony’s annual budget and endowment, and sponsoring orchestra and chamber group concerts. Some of their more popular annual events include the Symphony Designer Showcase held each Spring, and the Black Tie Benefit Ball held in the Fall.</p>
<p>We really like this particular organization for many reasons, a few of which stand out: One, it provides crucial financial support to a local arts organization near and dear to the community’s heart. Two, it enables the symphony to bring arts education into the classroom throughout the tri-county area, and offers three different scholarships for students who want to pursue post secondary education in music. Three, its’ offering of community events throughout the year coupled with educational opportunities has broad based appeal,which means there is something for everyone to enjoy and benefit from.</p>
<p>Mark your calendars for the next big event for the Symphony, which of course is the Piccolo Spoleto Custom House Concert on May 25 at 8:00 PM to kick off the Spoleto Festival.  It’s free, so get downtown early as it is very popular, and a lot of of fun! And don’t forget, if you’d like a shot at that Lexus, visit the  <a href="http://www.csolinc.org/">CSOL Website</a> for details on how you can qualify to win!</p>
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		<title>Ten Things You Should Know About Us</title>
		<link>http://www.lexusofcharlestonblog.com/ten-things-you-should-know-about-us</link>
		<comments>http://www.lexusofcharlestonblog.com/ten-things-you-should-know-about-us#comments</comments>
		<pubDate>Fri, 27 Apr 2012 14:44:07 +0000</pubDate>
		<dc:creator>Lexus of Charleston</dc:creator>
				<category><![CDATA[Dealership Happenings]]></category>
		<category><![CDATA[Sales]]></category>
		<category><![CDATA[Service]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Customer Service. Automotive. Lexus of Charleston]]></category>

		<guid isPermaLink="false">http://www.lexusofcharlestonblog.com/?p=88</guid>
		<description><![CDATA[&#160; &#160; &#160; &#160; &#160; 1. We’ve been a proud member of the Charleston Community for twenty years. That means we have a vested interest in supporting it in as many ways as we can through organizations like The Children&#8217; Museum, The Charleston Horticultural Society, The Charleston Symphony Orchestra League, and numerous others.  We wouldn’t [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft size-medium wp-image-89" title="image001" src="http://www.lexusofcharlestonblog.com/wp-content/uploads/2012/04/image001-300x112.jpg" alt="" width="300" height="112" /></p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>1. We’ve been a proud member of the Charleston Community for twenty years. That means we have a vested interest in supporting it in as many ways as we can through organizations like The Children&#8217; Museum, The Charleston Horticultural Society, The Charleston Symphony Orchestra League, and numerous others.  We wouldn’t want to live and work anywhere else!</p>
<p>2. Our Sales and Service Staff have an average of ten years experience with Lexus automobiles. We drive them ourselves. We know them inside and out and take the time to teach you everything you need to know about yours.</p>
<p>3. When you walk through our doors, you’re warmly welcomed and accommodated, but never pressured. Every effort we make is to help you find the car right for you, whether new or pre-owned, and at a price and terms that work for you.</p>
<p>4. When we make mistakes, we acknowledge and fix them. Period.</p>
<p>5. Real people answer our phones, and that will not change.</p>
<p>6. We offer a variety of online resources and encourage you to use them as you see fit. They are all accessible from our website. We consider them an enhancement to our in person efforts, but never as a substitute for them. We think it’s important for you to know that in this day and age where so often doing business can get de-personalized by technology.</p>
<p>7. Your referrals to friend and family are the most valuable form of advertising that exists. We promise you we won’t let them down.</p>
<p>8. We truly enjoy catering to our customers. It gives our work meaning.</p>
<p>9. We welcome and encourage your suggestions for improvement.</p>
<p>10. Finally, the confidence and trust that you, our customers, place in us is appreciated more than we can ever adequately express. Even though words alone seem to fall short, we gratefully say “Thank you.”</p>
<p>&nbsp;</p>
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		<title>Santa&#8217;s Superstars</title>
		<link>http://www.lexusofcharlestonblog.com/santas-superstars</link>
		<comments>http://www.lexusofcharlestonblog.com/santas-superstars#comments</comments>
		<pubDate>Thu, 08 Dec 2011 23:10:57 +0000</pubDate>
		<dc:creator>Lexus of Charleston</dc:creator>
				<category><![CDATA[Community events]]></category>
		<category><![CDATA[Dealership Happenings]]></category>
		<category><![CDATA[community]]></category>
		<category><![CDATA[philanthropy]]></category>
		<category><![CDATA[Sponsorships]]></category>

		<guid isPermaLink="false">http://www.lexusofcharlestonblog.com/?p=74</guid>
		<description><![CDATA[In our last Blog post, we told you about a couple of Charleston organizations whose fundraising events we sponsored in November. One was The Children’s  Museum of the Lowcountry, whose Gala on November 3 raised more than their goal of $100,000 to fund the museum’s many programs, including those for underserved neighborhood children and their [...]]]></description>
			<content:encoded><![CDATA[<p>In our last Blog post, we told you about a couple of Charleston organizations whose fundraising events we sponsored in November. One was The <a href="http://explorecml.org/cml/">Children’s  Museum of the Lowcountry</a>, whose Gala on November 3 raised more than their goal of $100,000 to fund the museum’s many programs, including those for underserved neighborhood children and their families. Today, we’d like to highlight two of these programs funded, and hope you’ll share this info with friends and family who can benefit from them.</p>
<p>The first program, Super Stars, is held the first Sunday of each month from 11:00 AM to 1:00 PM before the museum’s public hours. It is a unique program exclusively for families with special needs children who are invited to come and explore the museum free of charge. There’s plenty of room for wheelchairs and other needed equipment and it is a very comfortable atmosphere where the families and kids can relax, enjoy themselves and meet and mingle with other families. Last Sunday, Santa came and the children and families all had a wonderful time! Due to the New Year’s Holiday, the first Super Stars event of 2012 will be held on January 8th.</p>
<p>The second program is Baby Scholars. It is an enrichment program currently serving pregnant teens at the <a href="http://www.florencecrittenton.org/">Florence Crittentom Home</a>. Twice a month we bring these young women here to enjoy the atmosphere, get books and learn parenting skills. They also get a free family membership so they can come back with their child and help their child learn from our exhibits geared towards young children.</p>
<div id="attachment_72" class="wp-caption alignright" style="width: 310px"><a href="http://www.lexusofcharlestonblog.com/sunday-super-stars/superstarssanta_12-5-10-019" rel="attachment wp-att-72"><img class="size-medium wp-image-72" title="Santa's Super Star Sunday at CML" src="http://www.lexusofcharlestonblog.com/wp-content/uploads/2011/12/SuperStarsSanta_12.5.10-019-300x225.jpg" alt="" width="300" height="225" /></a><p class="wp-caption-text">Santa&#39;s Super Star Sunday at CML</p></div>
<p>Do you have family and friends who could benefit from either of these programs? If so, we’d like to ask that you share this blog post with them. If you are a current participant, we’d love to hear about your experience.</p>
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		<title>Oh What Fun it is to Drive&#8230;.</title>
		<link>http://www.lexusofcharlestonblog.com/oh-what-fun-it-is-to-drive</link>
		<comments>http://www.lexusofcharlestonblog.com/oh-what-fun-it-is-to-drive#comments</comments>
		<pubDate>Sun, 27 Nov 2011 23:24:35 +0000</pubDate>
		<dc:creator>Lexus of Charleston</dc:creator>
				<category><![CDATA[Community events]]></category>
		<category><![CDATA[Dealership Happenings]]></category>
		<category><![CDATA[Lexus]]></category>
		<category><![CDATA[automotive]]></category>
		<category><![CDATA[CT200. Happenings]]></category>

		<guid isPermaLink="false">http://www.lexusofcharlestonblog.com/?p=67</guid>
		<description><![CDATA[This Fall has proven to be a very busy time here at Lexus of Charleston, and we could not be happier about that! We thought you might enjoy a more in depth look into what’s happening  both in terms of getting the latest key info on our brand, as well as highlighting our involvement in [...]]]></description>
			<content:encoded><![CDATA[<p>This Fall has proven to be a very busy time here at Lexus of Charleston, and we could not be happier about that! We thought you might enjoy a more in depth look into what’s happening  both in terms of getting the latest key info on our brand, as well as highlighting our involvement in some local events.</p>
<p>First, the brand information you need to know. The 2012’s are here, so if you’ve been considering a new Lexus now is a great time to see what we have available. <a href="http://www.insideline.com/lexus/lexus-whats-new-for-2012.html">This article</a> gives you a complete rundown of changes for the model year; here, we will highlight the three we’re most enthused about:</p>
<p><strong>The CT200:</strong> There are now two F Sport packages available on the premium model. The standard package has retuned suspension, 17-inch wheels, a mesh front grille and a larger sport spoiler Interior upgrades are aluminum sport pedals, metallic dash trim, a leather-trimmed F Sport steering wheel, unique seat trim and a black headliner. The F Sport Special Edition packages adds its own special 17-inch wheel design, blue-trimmed seats, F Sport floor mats and, get this, a matching Tumi duffel bag.</p>
<p><strong>The GS</strong>: We’ve talked and tweeted extensively about the <a href="http://www.lexus.com/GS-2013/">All-New 2013 Lexus GS</a> available in March of 2012. We’re excited because it ushers in the future of our design and performance as more bold, futuristic, and cutting edge than ever before. Want a GS? You’ll no doubt be able to get great closeout pricing (stay tuned for that) on the remaining 2011’s if you want to take advantage of that. Or, you can wait for this new model and be on the vanguard of Lexus ownership!</p>
<p><strong>Lexus RX 350</strong>: One of our best selling models has some striking styling changes: Dark headlight surrounds and 19-inch wheels with a Superchrome finish.  One of the best changes for the RX line overall is the fact that all RX’s now run just fine on 87 octane. Finally, as with many other models this year, Smoky Granite Mica has been replaced by Nebula Gray Pearl.</p>
<p><strong>On the local front</strong>, we recently sponsored two big fundraising events for two worthy local arts organizations. In October, we were a sponsor for the Charleston Symphony Orchestra League’s Black Tie Benefit Ball to benefit the Charleston Symphony Orchestra. In November, we were the premier sponsor of the 2011 Gala for the Children&#8217;s Museum of the Lowcountry. This event raised money to fund the museum&#8217;s many programs, including those for underserved neighborhood children and their families.</p>
<p><a href="http://www.lexusofcharlestonblog.com/oh-what-fun-it-is-to-drive/llv-fb-pic-christmas-2011" rel="attachment wp-att-68"><img class="alignright size-full wp-image-68" title="December to Remember 2011" src="http://www.lexusofcharlestonblog.com/wp-content/uploads/2011/11/LLV-FB-Pic-Christmas-2011.jpg" alt="" width="200" height="200" /></a><strong>Finally</strong>: Our halls are decked and ready for the holidays, and our annual December to Remember Sales Event kicked off on November 18 to give you even more time to take advantage of great year end pricing. Stay tuned to our <a href="https://www.facebook.com/lexusofcharleston">Facebook,</a>  <a href="https://twitter.com/#!/LexusChasSC">Twitter,</a> and <a href="http://www.youtube.com/LexusChasSC">YouTube</a> presences for more details on specials and models available!</p>
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		<title>Redefining the Luxury Sedan</title>
		<link>http://www.lexusofcharlestonblog.com/the-new-face-of-lexus</link>
		<comments>http://www.lexusofcharlestonblog.com/the-new-face-of-lexus#comments</comments>
		<pubDate>Thu, 15 Sep 2011 16:09:42 +0000</pubDate>
		<dc:creator>Lexus of Charleston</dc:creator>
				<category><![CDATA[Hybrid]]></category>
		<category><![CDATA[Lexus]]></category>
		<category><![CDATA[Luxury]]></category>
		<category><![CDATA[safety]]></category>
		<category><![CDATA[automotive]]></category>
		<category><![CDATA[GS]]></category>
		<category><![CDATA[hybrid]]></category>

		<guid isPermaLink="false">http://www.lexusofcharlestonblog.com/?p=64</guid>
		<description><![CDATA[&#160; There’s a lot of buzz about the new 2013 Lexus GS that debuted at Pebble Beach on August 18. Last week, Mark Templin, General Manager of Lexus, took to the Lexus Twitter account (@Lexus) for a Tweet chat to answer questions and get feedback on this awesome new model. We took part in the [...]]]></description>
			<content:encoded><![CDATA[<p>&nbsp;</p>
<p><a href="http://www.lexusofcharlestonblog.com/the-new-face-of-lexus/2013-lexus-gs-live-reveal-623x389" rel="attachment wp-att-66"><img class="alignright size-medium wp-image-66" title="2013-Lexus-GS-live-reveal-623x389" src="http://www.lexusofcharlestonblog.com/wp-content/uploads/2011/09/2013-Lexus-GS-live-reveal-623x389-300x187.jpg" alt="" width="300" height="187" /></a>There’s a lot of buzz about the new 2013 Lexus GS that debuted at Pebble Beach on August 18. Last week, Mark Templin, General Manager of Lexus, took to the Lexus Twitter account (@Lexus) for a Tweet chat to answer questions and get feedback on this awesome new model. We took part in the conversation there as well, (@LexusChasSC) and thought we’d summarize the high points in a Q and A format:</p>
<p><strong><em>How many versions of the GS will be available? </em></strong> There will be several versions in addition to the one debuted at Pebble Beach. The Hybrid debuts in September in <a href="http://aftermarket.autoblog.com/2011/09/01/2013-lexus-gs-450h-to-debut-in-frankfurt/">Frankfurt,</a> and the F-Sport  edition will be shown in November at <a href="http://www.semashow.com/">SEMA</a> in Las Vegas.</p>
<p><strong><em>How roomy is the GS compared to its previous generation? </em></strong> The 2013 GS has more leg, shoulder and head room and 25% more trunk space than its predecessors.</p>
<p><strong><em>Will the GS feature any new colors?</em></strong> The GS 350 will feature three exterior colors that are new to the Lexus color palette:  Riviera Red, Meteor Blue Metallic, and Liquid Platinum. You’ll have to wait to see what the other colors are &#8211; but we will say that black is also an exterior color. Interior  colors/trim will take their design cues from the CT200h.</p>
<p><strong><em>Can the new remote touch on the GS be operated  at speeds above 5miles per hour? </em></strong>We have a new conversational voice recognition system so you won&#8217;t have to take your hands off the wheel.</p>
<p><strong><em>What is the City/Highway MPG</em></strong>?  The MPG is: city 20 / 27 Highway / 23 combo.</p>
<p><strong><em>Will it have Apple Products integration?</em></strong>  Yes, like our current cars, there will be iPod, iPhone &amp; iPad connectivity.</p>
<p><strong><em>When will it be at my dealership? </em></strong>Production begins in December the vehicles will begin arriving at dealerships in February 2012.</p>
<p><strong><em>How much does it cost? </em></strong>Pricing will be made available closer to product launch. (We tried on this one, we really did. Mark just would not say.)</p>
<p>Certainly, there is a lot more to know about this amazing new car; we just wanted to give you a taste here of what we learned. You can go <a href="http://toyotanewsroom.com/releases/lexus+reveals+all+new+2013+gs+350+at+pebble+beach.htm">here </a>to get more specifics, and we’ll keep you updated as more info is released. Be sure to follow us on <a href="http://twitter.com/%23!/lexuschassc">Twitter</a> @LexusChasSC, ‘Like’ us on <a href="https://www.facebook.com/lexusofcharleston">Facebook,</a> and check out our <a href="http://www.youtube.com/LexusChasSC">YouTube Channel</a>!</p>
<p>Now it’s your turn:  Are you excited about the 2013 Lexus GS?  How about that spindle grill?</p>
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		<title>What&#8217;s Happening Summer 2011</title>
		<link>http://www.lexusofcharlestonblog.com/whats-happening-summer-2011</link>
		<comments>http://www.lexusofcharlestonblog.com/whats-happening-summer-2011#comments</comments>
		<pubDate>Tue, 28 Jun 2011 16:10:46 +0000</pubDate>
		<dc:creator>Lexus of Charleston</dc:creator>
				<category><![CDATA[Dealership Happenings]]></category>
		<category><![CDATA[Fuel Efficiency]]></category>
		<category><![CDATA[Hybrid]]></category>
		<category><![CDATA[Lexus]]></category>
		<category><![CDATA[Sales]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Dealership Events]]></category>
		<category><![CDATA[Japan Relief]]></category>
		<category><![CDATA[Specials]]></category>

		<guid isPermaLink="false">http://www.lexusofcharlestonblog.com/?p=61</guid>
		<description><![CDATA[This year has been very eventful for us here at Lexus, and for and our sister company, Toyota. We’ve been challenged by the earthquake in Japan, heartened by the recent legal rulings in Toyota’s favor, and also energized by our increased presence in the hybrid market. If you like us on Facebook, and follow us [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.lexusofcharlestonblog.com/whats-happening-summer-2011/lexus-lf-gh-concept" rel="attachment wp-att-62"><img src="http://www.lexusofcharlestonblog.com/wp-content/uploads/2011/06/Lexus-LF-Gh-concept-300x200.jpg" alt="" title="Lexus LF-Gh concept" width="300" height="200" class="alignright size-medium wp-image-62" /></a></p>
<p>This year has been very eventful for us here at Lexus, and for and our sister company, Toyota. We’ve been challenged by the earthquake in Japan, heartened by the recent legal rulings in Toyota’s favor, and also energized  by our increased presence in the hybrid market. If you like us on Facebook, and follow us on Twitter, you’ve  doubtless seen our updates about  these events. Still, with so much going on it’s nice to have a ready reference that has information all in one place, so here it is:</p>
<p>You can still donate to the relief efforts and get up up-to-date information about Japan by visiting the Red Cross Website. The situation continues to improve, but they still need our help. </p>
<p>North American vehicle production levels are expected to return to 100 percent in September, Toyota recently announced. On average, current production has improved to more than 80 percent through August. Eight of the company’s 12 North American-built models returned to 100 percent production on June 6. You can get more info on this good news here.</p>
<p>Lexus is committed to revolutionizing the hybrid market. This began with the the launch of the CT200h, the very first hybrid luxury compact. Next came the debut of the LF-Gh at the New York  Auto Show, and our Engineering Amazing Campaign just kicked off.  Lexus has already developed the technology of tomorrow–Lexus Hybrid DriveTechnology–which can power your vehicle regardless of the fuel. You’ll be hearing much more about this in the months ahead.</p>
<p>Here at Lexus of Charleston, we have some local news and events to share:</p>
<p>Our Customer Amenity Program from 6/1/11 &#8211; 8/1/11 is designed for customers whose new vehicle delivery is delayed more than 30 days due to production challenges in Japan. As a token of appreciation for their patience in awaiting their new vehicle delivery, Lexus will offer these customers one of the following two amenities for deliveries delayed more than 30 days:<br />
 <br />
XM Radio: Complimentary one year subscription extended (in addition to the initial complimentary 3 months)<br />
OR<br />
Safety Connect: Complimentary one year subscription extended (in addition to the initial complimentary year)<br />
It’s our way of saying “thank you” for your patience and loyalty!</p>
<p>Our Summer Sales Event, 60 &#8211; 0, features our select Certified Pre-Owned Vehicles available at a great finance rate &#8211; 1.9% for up to 60 months with approved credit &#8211; now through August 1st.</p>
<p>The Toyota’s 100 Cars for Good  campaign gives 100 worthy nonprofits the opportunity to win a car. Local organization Charleston Library Friends is one of the finalists. You can click on the link provided to vote for them. The day to do so is August 2, so mark your calendars!</p>
<p>Let us know of any questions you have. It’s always a pleasure to serve you.</p>
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		<title>Jennifer Takes the Fast Lane</title>
		<link>http://www.lexusofcharlestonblog.com/jennifer-takes-the-fast-lane</link>
		<comments>http://www.lexusofcharlestonblog.com/jennifer-takes-the-fast-lane#comments</comments>
		<pubDate>Wed, 04 May 2011 15:46:41 +0000</pubDate>
		<dc:creator>Lexus of Charleston</dc:creator>
				<category><![CDATA[Dealership Happenings]]></category>
		<category><![CDATA[Lexus]]></category>
		<category><![CDATA[LFA]]></category>
		<category><![CDATA[Racing]]></category>

		<guid isPermaLink="false">http://www.lexusofcharlestonblog.com/?p=57</guid>
		<description><![CDATA[Racing enthusiasts say there’s nothing in the world quite like it: the exhilaration you get from driving a performance car around a racetrack at death defying speeds. Recently, our very own Jennifer Lane has just such an experience at the LFA Supercar event held at the Palm Beach International Raceway in Jupiter, Florida in March. [...]]]></description>
			<content:encoded><![CDATA[<p>Racing enthusiasts say there’s nothing in the world quite like it: the exhilaration you get from driving a performance car around a racetrack at death defying speeds.</p>
<p>Recently, our very own Jennifer Lane has just such an experience at the LFA Supercar event held at the Palm Beach International Raceway in Jupiter, Florida in March. Since there are just 500 LFA’s being produced and sold worldwide by special order only, this was a rare chance for one of our employees to experience Lexus’ unique combination of luxury and pure performance. Here’s what Jennifer had to say about it, along with a video clip where she is behind the wheel:</p>
<p>“We did two full laps around the track and reached a top speed of about 170mph! I was going about 120mph, but reached a top speed of 155mph myself. Each guest at the event was able to do a “hot lap” with the professional driver after your initial turn driving the LFA. You were in the passenger’s side of the vehicle and the professional driver drove the LFA the way it was meant to be driven! Also, provided was a continental breakfast along with coffee, juices, bottled water and sodas, memorabilia of the LFA and special LFA name badges. It was an amazing experience and would go again in a heartbeat! Well worth the 16 hour drive!!!</p>
<p>If you had the opportunity to put a Supercar through its’ paces, would you do it?</p>
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		<title>The Relentless Pursuit of Relief</title>
		<link>http://www.lexusofcharlestonblog.com/the-relentless-pursuit-of-relief</link>
		<comments>http://www.lexusofcharlestonblog.com/the-relentless-pursuit-of-relief#comments</comments>
		<pubDate>Wed, 23 Mar 2011 00:18:23 +0000</pubDate>
		<dc:creator>Lexus of Charleston</dc:creator>
				<category><![CDATA[Lexus]]></category>
		<category><![CDATA[Japan]]></category>
		<category><![CDATA[Lexus Disaster Relief]]></category>
		<category><![CDATA[Toyota]]></category>

		<guid isPermaLink="false">http://www.lexusofcharlestonblog.com/?p=53</guid>
		<description><![CDATA[The recent earthquake in Japan is a sobering reminder of how lives can be devastated in the blink of an eye by the sheer force of Mother Nature. We extend our deepest sympathy to all affected by this tragedy. We thought you’d like to know what we, and our sister company Toyota, are doing to [...]]]></description>
			<content:encoded><![CDATA[<p><a rel="attachment wp-att-54" href="http://www.lexusofcharlestonblog.com/the-relentless-pursuit-of-relief/red-cross"><img class="alignright size-thumbnail wp-image-54" title="red-cross" src="http://www.lexusofcharlestonblog.com/wp-content/uploads/2011/03/red-cross-150x140.jpg" alt="" width="150" height="140" /></a>The recent earthquake in Japan is a sobering reminder of how lives can be devastated in the blink of an eye by the sheer force of Mother Nature. We extend our deepest sympathy to all affected by this tragedy.</p>
<p>We thought you’d like to know what we, and our sister company Toyota, are doing to assist in the relief efforts, as well as insure that the disaster’s impact is minimal for our customers:</p>
<ul>
<li>As reported last week, Toyota will be donating 3.75 Million to the relief effort. &#8220;We continue to place priority on supporting the relief efforts in the regions affected and ensuring that our team members, the employees at subsidiary vehicle manufacturers and at our suppliers &#8212; and all their respective family members &#8212; are safe,&#8221; Toyota said in a prepared statement.</li>
</ul>
<ul>
<li>Toyota has created a unique website through the <a href="http://www.redcross.org/">American Red<br />
Cross</a> for all Toyota      and Lexus employees to contribute in one location. This will enable tracking      of the aggregate donations being made on behalf of both companies, and      from dealers and suppliers.  The website went live on March 15, and      we anticipate future updates to share on how much is donated. The Red Cross is the      key aid organization collecting donations for relief efforts;      you can make individual donations as well.</li>
</ul>
<ul>
<li>This morning, March 22, Toyota announced the      decision to <a href="http://pressroom.toyota.com/pr/tms/updated-toyota-statement-regarding-199374.aspx">continue      the halt in production of new vehicles</a> until March 26. Japan resumed production of replacement parts for      vehicles already on the market on March 17, and resumed the production of      parts for overseas production on March 21. We’ll keep you apprised of      further developments there as information becomes available.</li>
</ul>
<p>Of course, the business side of the equation is secondary to the immediate relief needs, and Toyota is committed to playing a key role in these efforts. Here is a <a href="http://www.campaignforliberty.com/blog.php?view=41170">great site</a> that offers other worthy organizations assisting in the effort that you may wish to support.</p>
<p>We’d love to know from you of any other efforts underway you’ve supported or plan to support, so please leave these suggestions in our comments area!</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
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		<title>Bouncing Back</title>
		<link>http://www.lexusofcharlestonblog.com/bouncing-back</link>
		<comments>http://www.lexusofcharlestonblog.com/bouncing-back#comments</comments>
		<pubDate>Sun, 06 Mar 2011 23:29:04 +0000</pubDate>
		<dc:creator>Lexus of Charleston</dc:creator>
				<category><![CDATA[CT200h]]></category>
		<category><![CDATA[Hybrid]]></category>
		<category><![CDATA[Lexus]]></category>
		<category><![CDATA[Luxury]]></category>
		<category><![CDATA[Hybrid. Recalls]]></category>

		<guid isPermaLink="false">http://www.lexusofcharlestonblog.com/?p=51</guid>
		<description><![CDATA[&#160; We’re not going to sugar coat it: 2010 was not an easy year for the automotive industry.  The number of recalls undertaken by our parent company, Toyota, with the most recent happening last week, is unprecedented in our industry. But recalls are a fact of life for all automakers, and force everyone in our [...]]]></description>
			<content:encoded><![CDATA[<p><a rel="attachment wp-att-52" href="http://www.lexusofcharlestonblog.com/bouncing-back/2011-lexus-ct-200h"><img class="alignleft size-medium wp-image-52" title="2011-Lexus-CT-200h" src="http://www.lexusofcharlestonblog.com/wp-content/uploads/2011/03/2011-Lexus-CT-200h-300x200.jpg" alt="" width="300" height="200" /></a></p>
<p>&nbsp;</p>
<p>We’re not going to sugar coat it: 2010 was not an easy year for the automotive industry.  The number of recalls undertaken by our parent company, Toyota, with the most recent happening last week, is unprecedented in our industry. But recalls are a fact of life for all automakers, and force everyone in our industry to continually reevaluate and improve our process to make cars safer. In the grand scheme of things, that’s a good development for all car buyers. Doubt that? Read our <a href="http://www.lexusofcharlestonblog.com/keeping-perspective-on-the-recent-recalls">earlier post</a> about the inherent value of the current proactive recall environment, and why it’s important to keep it all in perspective.</p>
<p>&nbsp;</p>
<p>We’re quite optimistic about 2011 for many reasons: First, overall U.S. auto sales rose by 6% in January over the same period last year, with some makers experiencing significant increases, some showing slight decreases, and others more or less holding their own, as Lexus did.  U.S. auto sales <a href="http://www.reuters.com/article/2011/03/01/us-auto-sales-idUSTRE7201A420110301">rose more than 20 percent in February</a>, with Toyota experiencing a whopping 42% increase! This surpassed all predictions and says a great deal about customer satisfaction and loyalty. And certainly, the recent <a href="http://www.nhtsa.gov/UA">report by NASA and the NHTSA</a> which found that the sudden acceleration was not caused by the electrical system bolstered consumer confidence.</p>
<p>&nbsp;</p>
<p>Specific to Lexus, how have we risen to the challenges present? We’re proud and humbled to have maintained our position at the top of luxury sales for the eleventh straight year in 2010 by doing what we’ve always done: Providing a dynamic and varied product line with safety, luxury, and performance at the forefront. People know they can trust us, and that we’ll take care of them when problems arise. We’re also very excited to meet an emerging market demand for hybrid with the addition to our hybrid line of the <a href="http://darkersideofgreen.skinnynyc.com/?cs:a:i=adt_ct200h11_homepage_learnmo&amp;custID=5967&amp;page=2898&amp;ADTLead=true">CT200h,</a> the world’s very first luxury hybrid compact. This car breaks new ground as the first to successfully combine the elements of performance, luxury, compact size, fuel efficiency, and a starting price point ($29, 120.00) that crosses demographic divisions, as no other car before.</p>
<p>&nbsp;</p>
<p>So yes, challenges have come to our industry before and will undoubtedly arise again. But, bumps in the road only make us stronger and better able to respond to the needs and wants of our customers.  Not to mention remind us all that we’re human.</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
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		<title>How Strong Are Our Cars?</title>
		<link>http://www.lexusofcharlestonblog.com/how-strong-are-our-cars</link>
		<comments>http://www.lexusofcharlestonblog.com/how-strong-are-our-cars#comments</comments>
		<pubDate>Mon, 31 Jan 2011 16:03:22 +0000</pubDate>
		<dc:creator>Lexus of Charleston</dc:creator>
				<category><![CDATA[Lexus]]></category>
		<category><![CDATA[safety]]></category>
		<category><![CDATA[The Hard Way]]></category>
		<category><![CDATA[Vehicle Strength]]></category>

		<guid isPermaLink="false">http://www.lexusofcharlestonblog.com/?p=49</guid>
		<description><![CDATA[Have you seen it? Our latest commercial has five of our vehicles suspended by cable from a crane over our Supercar now in production – the LFA. It is driven under the suspended cars and the driver get out and calmly walks away &#8211; with over 29,000 pounds of steel and glass suspended but a [...]]]></description>
			<content:encoded><![CDATA[<p><a rel="attachment wp-att-50" href="http://www.lexusofcharlestonblog.com/how-strong-are-our-cars/silver-ls"><img class="alignleft size-medium wp-image-50" title="Silver LS" src="http://www.lexusofcharlestonblog.com/wp-content/uploads/2011/01/Silver-LS-300x265.jpg" alt="" width="300" height="265" /></a></p>
<p>Have you seen it? Our latest <a href="http://www.youtube.com/watch?v=QLEwAh4ibKI&amp;NR=1">commercial</a> has five of our vehicles suspended by cable from a crane over our Supercar now in production – the LFA. It is driven under the suspended cars and the driver get out and calmly walks away &#8211; with over 29,000 pounds of steel and glass suspended but a few feet above his head.</p>
<p>Ok, you can let your breath out now. This feat brings attention to the painstaking attention to detail and high quality we put into the manufacture of each of our vehicles. It’s called The Hard Way, and in the weeks ahead, you’ll be hearing even more details about the amazingly high standards we apply to processes, craftsmanship, and testing.</p>
<p>But back to then commercial itself: You may be thinking: Well, that’s nice, and just what types of special effects were used to pull this off? The answer: None. Zero. Nada.</p>
<p>So, why in the world would Lexus do this? Lexus wanted to further test and quantify the tensile strength of our cars – an important component in determining their safety for you.  The results of this experiment are quite remarkable: The weight of four Lexus cars is actually being supported by the chassis of the fifth Lexus, the LS. The result demonstrates the unyielding strength of its chassis. Numerous testing was done to test the structural integrity of the vehicle, but no extra structural integrity was added to any of the vehicles.</p>
<p>Amazed? You can learn more about the background of this effort <a href="file:///C:/Users/Liz/Desktop/Lexus%20of%20Charleston/Blog%20Posts/.%20http:/www.youtube.com/watch?v=fB8zdWnPhhc&amp;feature=channel">here</a>. Also, check our <a href="http://www.facebook.com/pages/Lexus-of-Charleston/126560881185">Facebook</a> page, and follow us on <a href="http://twitter.com/LexusChasSC">Twitter</a> for more on how we at Lexus of Charleston pursue “The Hard Way” at the dealership level, too!</p>
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